Cookie Policy

1. What Cookies and Similar Technologies Are

A cookie is a small text file that a website stores on your device to remember information about your visit. “Similar technologies” include local storage and session storage, which allow a website to store information in your browser, and comparable mechanisms. Together, these technologies let the Platform keep you signed in, remember your preferences, preserve your cart, understand how the site is used, and support advertising measurement. Cookies may be “session” cookies, which expire when you close your browser, or “persistent” cookies, which remain until they expire or are deleted.

2. Categories of Cookies We Use

We organize the cookies and similar technologies we use into three tiers. You can turn the analytics and marketing tiers on or off at any time; essential technologies cannot be disabled because the Platform cannot function without them.

Essential

Essential cookies and storage keep you signed in, maintain the security of your session, and preserve your shopping cart. This tier includes authentication and security tokens, the cart-state stored in your browser, and a record of your cookie choices so we do not repeat the notice unnecessarily. These technologies are strictly necessary to provide the Platform and are always active.

Analytics

Analytics technologies are first-party only. A random identifier stored in your browser lets us understand how the site is used — such as pages and listings viewed, time spent, features used, device and browser type, and approximate region — solely to measure and improve the Platform. This information is collected under our own control and is not sold. You can turn this tier off at any time, in which case we stop collecting first-party analytics from your browser.

Marketing

Marketing technologies are set by third parties, such as Google, to help us measure the performance of our advertising. When this tier is enabled, a third-party tag may be loaded to attribute visits and conversions to our campaigns. You can turn this tier off at any time, in which case the marketing tag is not loaded and its associated cookies are disabled.

3. Third-Party and Marketing Cookies

When the marketing tier is enabled, third-party providers such as Google may set cookies to measure advertising and, where applicable, to support related analytics and advertising features. These providers process information in accordance with their own privacy and cookie policies, over which Lens Latitude has no control. We load third-party marketing technologies only where a corresponding tag is configured and you have not opted out of the marketing tier. We do not sell the information collected through analytics or marketing technologies.

4. Managing Your Cookie Choices

You can review and change your analytics and marketing choices at any time using the “Manage” option in the cookie notice or the “Cookie preferences” link in the site footer. You can also open your cookie preferences directly. Your choices are stored in your browser, so you may need to set them again if you clear your cookies, use a different browser, or use a different device.

5. Browser Controls and Do Not Track

Most browsers let you view, delete, and block cookies through their settings, and you can usually set your browser to notify you when a cookie is being set. Because essential cookies are required for the Platform to work, blocking or deleting them may prevent you from signing in, keeping items in your cart, or using other features. Some browsers offer a “Do Not Track” signal; because there is no common industry standard for how such signals should be interpreted, we rely on the cookie controls described in this policy to give you meaningful choice.

6. Consent

We operate the analytics and marketing tiers on a notice-and-choice basis: we tell you about our use of cookies through the cookie notice, and you can opt out of the analytics and marketing tiers at any time. Essential technologies are used on the basis that they are strictly necessary to provide the service you have requested. Where applicable law requires a different consent standard, we will apply that standard.

7. Changes to This Policy

We may update this Cookie Policy from time to time by posting a revised version on the Platform and updating the “Last updated” date. Your continued use of the Platform after the revised policy takes effect indicates your acceptance of it.

8. How to Contact Us

Questions about this Cookie Policy may be directed to Lens Latitude through the support and contact methods made available on the Platform, including our Contact Us page.